Digital Marketing Consulting Services

Your customers spend hours, days, and even weeks and visit dozens of sites prior to making a purchase. Why? Because they have questions and concerns about what will help them meet their needs. Questions and concerns your content needs to answer before they’ll choose what to buy and from whom. Your content serves as a salesperson, helping your customers make the right decision to meet their needs. Do you have the right content to help your customers choose you, your products and your services? Is your content designed to attract customers, search engines, and inbound links alike? Does your content improve your search engine optimization (SEO) and your business results? Contact us today to discuss how we can help you develop the right content to attract customers and search engines to choose your brand, every time. In addition, we can help you with:

• • Content Marketing Frameworks and Custom Content Development. Search and social represent relentless beasts, continually hungry for more information and insights. How can businesses feed the beast? Tim Peter & Associates has created a content development framework our clients use to plan and execute their content strategy efficiently and effectively, all with an eye towards attracting customers, links and “Likes,” boosting your brand across both search and social channels. We also offer an on-demand team of experienced content creators and curators who can help you tell your brand’s story. Our content authors approach that story. We have also developed custom white papers and longer-form content in support of lead generation. Do you want to tame the content beast? Let’s talk about how we can help you.

Does it sometimes seem like Google is your most important customer? Do terms like Panda, Penguin, and Hummingbird haunt your dreams? Your team likely spends many hours focused on improving your rankings and results, your keywords, quality scores and costs-per-click. We take a holistic approach to search, applying years of organic and paid search marketing experience to drive down the cost of search engine traffic, lift the volume of that traffic, and increase your business results. Give us a call and let’s talk about how to make Google and Bing work for you, not the other way around.

Ultimately, your customers’ journey leads to a purchase decision. Even more importantly, their purchase path should lead to you. It doesn’t matter if you’re a business-to-business (B2B) or business-to-consumer (B2C) enterprise; you depend on customers choosing you at the end of their journey. You need customers to engage with your website and/or third-party sales channels to achieve your business results. Are customers able to browse, shop, and buy where they want, when they want, and how they want? Do your online sales channels deliver customer value and profitable sales? And, most importantly, are you able to deepen your customer relationships so they’ll choose you for their future purchases? Call us today at 201-305-0055 to learn how we can help you deliver improved sales, enhanced customer experiences, and increased profits for your business.

Your website works to sell your brand and your business to customers. But is it doing its job? Does your website make it easy for customers to accomplish their goals-and help you achieve yours? Tim Peter & Associates combines web analytics, heuristic evaluation, and A/B testing/multivariate testing (MVT) to find the appropriate parts of your site to fix, constructs coherent testing plans, and works with you and your web development team to help you execute that plan to improve conversion rates, revenues, and profits. Interested in learning more? Contact us today to talk about how we can help you.

Your team ultimately plays the biggest role in your long-term success. And many businesses prefer to have necessary Internet marketing and e-commerce skills in-house. Want to improve your team’s knowledge, skills, and attitudes and drive improved execution? Our certified instructional designers have developed targeted training modules custom-tailored to incorporate your company’s strategies, tactics, and metrics as part of the course materials. These world-class training methods and accompanying just-in-time job aids will reinforce your team’s learnings and help them apply those learnings to your business right away.