A dozen or so top tips from thinks

Every month, I like to look back on what you spend your time on here on thinks. And given the recent growth in traffic here, many of you may have missed out on some of the most popular pieces. So, this is a quick round-up of those popular posts (I’ll give more insight into why they’re so popular and how you can find – and increase – these types of pages on your site later this week). Enjoy:

1. We’re all looking for social media marketing success. But social continues to change so quickly, that it scares many businesses away. That’s probably why so many of you continue to review the downside of social media.
2. There are many details to running a successful promotion. One of the most overlooked is choosing the right URL for your landing page. Fortunately, we’ve got a post on 5 questions (and answers) about landing page URL’s that’s very popular among thinks readers.
3. Not sure if you should A/B test on your site? You should. How do I know? Because of these 3 reasons why A/B testing is always the right answer.
4. Of course, when it comes to A/B testing, one of the most common questions I get – and that this next post attempts to answer – is What does an A/B test look like anyway?
5. A/B testing is such a complex topic that two posts aren’t enough to explore its goodness. Fortunately, the thinks ultimate A/B testing roundup tries to cover all the rest.
6. Need a quick conversion boost? Check out our 4 sure small business e-commerce tips to boost conversion for sure.
7. Zappos defines customer service. That’s likely why so many of you enjoy this post, “I Heart Zappos,” the best customer service story you’ll ever hear.
8. Our small business website hosting reviews always draw a crowd. Both the original comparing hosted services for small business websites, and its follow-up, Comparing Jimdo to SiteKreator, Webnode, Weebly and WordPress, remain among the most popular posts we’ve ever run.
9. SEO is always a popular topic. Or maybe it’s not such a popular topic. Which would explain why “Screw Google; or, why I hate SEO” remains such a popular post.
10. Consumer behavior changes just about every day. This popular post, “Don’t Hang Up”, looks at how Millenials are moving away from the phone – and where they’re moving to.
11. Everyone’s looking for an edge, aren’t they? Which might explain why so many of you enjoy these 4 unconventional tips to improve your online business strategy.
12. Sales and marketing. Marketing and sales. After peanut butter and chocolate, these might just be the two tastes that taste great together. But, in e-commerce, the line between them is a little fuzzy. So I can see why so many of you wonder – as I did – when does marketing become sales?
13. Finally, earlier this year, I asked where does e-commerce go from here? It looks like lots of you liked the answer.

Think I missed something important here? Do you have a favorite topic that this list missed? Let us know about it in the comments.

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