Digital Gatekeepers and the Death of Organic Traffic (Thinks Out Loud Episode 247)
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Digital Gatekeepers and the Death of Organic Traffic (Thinks Out Loud Episode 247) – Headlines and Show Notes
Does your company rely on organic traffic — whether from search, social, or something else — to drive your business? Well, I’m afraid I’ve got some bad news for you. Google, Facebook, Amazon, Apple, and the other major gatekeepers in your industry are working towards the death of organic traffic.
Fortunately, the latest episode of Thinks Out Loud offers some good news too: What you can do about it for your brand and business.
Want to learn more? Here are the show notes for you:
- Why Google is the Beast That Scares Your Industry's 800-lb. Gorilla (Thinks Out Loud Episode 238)
- The Hotel Marketing and Distribution Trend You Care About Most This Year
- In a Digital World, Is Every Company a Technology Company? (Thinks Out Loud Episode 236)
- Will Digital Turn Every Business Into a Service? (Thinks Out Loud Episode 235)
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Ads in the 3-pack have the black label now too. pic.twitter.com/eKQJo3aPb6
— Joy Hawkins (@JoyanneHawkins) May 25, 2019
- Google may decide to charge for Google My Business listings – Search Engine Land
-
Rank #1 in 2013 …you're 330 pixels from the top
Rank #1 in 2019 …you're 1050 pixels from the tophttps://t.co/7jYDKvKr72Interesting research by @orbiteers
— Brian Dean (@Backlinko) May 10, 2019
- The Biggest Trend in SEO | Orbit Media Studios
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We've spotted the unusual way how #Google highlights that the search results may be irrelevant, has anyone seen this before?@rustybrick @sejournal @sengineland @TheSEMPost ❓
Interesting that there is still an ad result on the #SERP, but no organic results at all ? pic.twitter.com/C0xDnsMJLh
— SEMrush (@semrush) May 7, 2019
- Should Marketers Really Trust Google in 2014? – E-commerce, Internet marketing and business strategy consulting | Tim Peter & Associates
- Whose brand does Google want to build? – Biznology
- Finding and Following Your Customer's Digital Footprint [Updated: June, 2017]
- How to Compete With Amazon (and Expedia and Google and…) (Thinks Out Loud Episode 221)
- What Won't Change: The Trends Shaping Digital Next Year (Thinks Out Loud Episode 232)
- Digital is stranger than you can think-here's how to think stranger – Biznology
- How to engage your hotel’s secret sales force
- Flip.to
- Employee Advocacy and Engagement | LinkedIn Elevate
- Turning Employees into Brand Advocates [PDF link]
- Customer advocacy program – 5 Steps needed for success
- Customer Experience is Queen? What Does That Mean? (Thinks Out Loud Episode 190)
- Marketing at the Speed of Digital (Thinks Out Loud Episode 215)
- Content is King, Customer Experience is Queen (Thinks Out Loud Episode 188)
- Meet the king, the queen, and the crown jewels: content, customer experience, and data – Biznology
- Is Content Still King or Have the Gatekeepers Won? (Thinks Out Loud Episode 328)
- What is More Important than Marketing? (Thinks Out Loud Episode 227)
- The Empty Promise of Data Moats – Andreessen Horowitz
- SearchChat Podcast: Data Is Not a Moat for Your Business. What Is? – SoloSegment
- What Netflix’s Struggles Can Teach You About Your Digital Strategy (Thinks Out Loud Episode 347)
Subscribe to Thinks Out Loud
Contact information for the podcast: podcast@timpeter.com
Past Insights from Tim Peter Thinks
You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:
(And, yes… you can hire me to speak at your next event, too).
Technical Details for Thinks Out Loud
Recorded using a Heil PR40 Dynamic Microphone through a Cloud Microphones CL-1 Cloudlifter Mic Activator and a Mackie Onyx Blackjack USB recording interface into Logic Pro X for the Mac.
Running time: 17m 40s
You can subscribe to Thinks Out Loud in iTunes [iTunes link], the Google Play Store, via our dedicated podcast RSS feed )(or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.
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