7 Useful Marketing and E-commerce Blog Posts: The Top Posts from August

One of the most popular posts here on the blog every month is actually a round-up that collects the most popular posts on the blog every month (Try saying that 5 times fast). So, in the interest of being helpful, here’s this months list of the 7 most popular and useful marketing and e-commerce blog posts from last month. Enjoy:

1. The biggest post of the month was the triumphant return of my regular E-commerce Link Digest series featuring this entry: “10 Key Posts about Millennials and Mobile”. (Well, technically, it was the second biggest post; the biggest belonged to the Travel Tuesday series, which gets its very own list here.) Still, those 10 key millennial and mobile posts proved highly useful to you and your fellow Big Thinkers. Check it out when you get a chance.
2. Another very popular post rounded up these “E-commerce Best Practices: How to Grow Your Email List.” Good stuff.
3. While we’re on the topic of email, the next entry on this month’s list asked, “Will Millennials Use Email?” Spoiler alert: Yes, yes they will. But the devil’s in the details. Fortunately, this post provides those too. Well worth your time.
4. Another of the E-commerce Link Digest Series, this one called, “7 Marketing Must-Reads” enters the big list here at #4 for August. Great collection of fantastic posts from strong marketing minds. Now, remind me again why I put that series on hiatus?
5. This look at “How Mobile Shapes Customer Behavior” was not only among the most popular posts, it actually had the lowest exit rate and attracted a large share of links and Likes across the social sphere. So, I’m thinking it’s probably worth a second look.
6. Another look at email marketing, episode 85 of my Thinks Out Loud podcast, “Why Email Marketing Still Works,” explores, well, pretty much exactly what at says in the title.
7. Finally, rounding out this month’s list is another entry into the E-commerce Link Digest series (No, really. Why was that on hiatus?), “9 Prime Digital Marketing Reads for a Long Weekend Getaway: E-commerce Link Digest.” While this weekend (sadly) isn’t another long holiday weekend, it’ll still give you some good stuff to prep you for the week ahead.

Still want more? Then you might also want to check out last month’s round-up of 6 must-read digital marketing and e-commerce posts from July, too. Good collection of tips and information from July.

As a reminder, I’m presenting a webinar called Digital Marketing Directions: Key Trends Driving Your Marketing Next Year on Tuesday, September 16, 2014. You can read all the details here.

And, if you’re interested in learning even more about the future of e-commerce and marketing via the social, local, mobile web, register to receive a special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” While it’s targeted specifically at hotel and resort marketers, the lessons apply to just about any business. You can get your free copy of the report here.

Given how useful you all found my email marketing posts last month, you might want to review the slides from my talk about growing your email list below:

And, finally, you might also enjoy some of our past coverage of the social, local, mobile web and what it means for your business, including:

• What Your Customers Expect from Mobile and E-commerce in 2014
• The Secrets Behind “It’s All E-commerce” for 2014
• Should Marketers Really Trust Google in 2014?
• The Zen of Digital Marketing Strategy
• 7 Steps to E-Commerce Heaven
• Today and Tomorrow: Mobile and The Changing Customer Journey
• Mobile Makes E-commerce Even More “Frictionless”
• Your 2014 Internet Marketing New Year’s Resolutions – Thinks Out Loud Episode 56