The Future of Travel Search and Mobile (Travel Tuesday)
An article over on Travolution buries the lead, hiding this remarkable statement from Google’s UK head of travel, Dan Robb, in the last line of their piece:
“Robb said travel sector searches are still in double digit growth although it has slowed but all the growth currently being seen is from mobile and tablet.”
What?!?
Let me highlight that again: “…all the growth currently being seen [in travel search] is from mobile and tablet.”
All. The. Growth.
That’s an astonishing statement and one that speaks volumes about the growth of mobile in the travel space (not a new topic ’round these parts, of course).
This growth highlights the importance of a new special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” You can get your free copy of the report here or use the form below to receive yours today.
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[…] I posted my regular Travel Tuesday piece over on Thinks this week, highlighting remarkable comments made by Google’s UK head of travel about the where the growth in search volume is coming from. You can read all about it in this post The Future of Travel Search and Mobile. […]
[…] a quick follow up on my Travel Tuesday post from a couple of weeks ago (and last week’s podcast and the talk I gave before that and… well, you get the idea). […]
[…] The Future of Travel Search and Mobile (Travel Tuesday) […]