Skip to content
Picture of a young man looking at a big gap in the mountains to illustrate the idea of the AI value gap many businesses face in making AI work
The AI Value Gap: Why 82% of Companies are Failing to Gain from AI (Digital Reset Episode 486)
Artificial Intelligence (AI), Digital Transformation, Podcast, Strategy

The AI Value Gap: Why 82% of Companies are Failing to Gain from AI (Digital Reset Episode 486)

8% of companies have adopted AI. Only 6% are seeing "significant" value. That leaves a staggering 82% value gap most businesses face. If your team feels like they are running…

View Full Post
Google Gemini generated image of the Apple and Google logos superimposed on an illustration of a brain and accompanied by a handshake to illustrate the Apple Google AI deal and what it means for your business
What Apple and Google’s AI Deal Means for Your Business (Podcast Episode 480)
Podcast, Artificial Intelligence (AI), Digital Transformation, E-commerce, Marketing, Strategy

What Apple and Google’s AI Deal Means for Your Business (Podcast Episode 480)

Apple just signed a billion-dollar deal to have Google’s AI power Siri and other AI experiences on its devices. This is a huge blow to OpenAI. It’s also fairly meaningful…

View Full Post
Screenshot of ChatGPT app in practice to illustrate whether it's a good idea for your business to have a ChatGPT app
Should Your Business Have a ChatGPT App? (Episode 479)
Podcast, Artificial Intelligence (AI), Digital Transformation, E-commerce, Marketing, Strategy

Should Your Business Have a ChatGPT App? (Episode 479)

ChatGPT has opened up its app platforms to all businesses. In general terms, that’s a Good Thing. Seriously. The question is whether this general good thing is specifically good for…

View Full Post
Screenshot of ChatGPT chat asking whether it is better to have brand apps appear within the chat or to have customers ask for the brand by name. ChatGPT responded by saying, "Short answer: Brands win more by being asked for by name than by merely appearing inside ChatGPT" In short, "your brand is the prompt."
Best of the Show: What ‘Your Brand Is the Prompt’ Really Means for Your Business (Podcast)
Podcast, Artificial Intelligence (AI), Digital Transformation, E-commerce, Marketing, Strategy

Best of the Show: What ‘Your Brand Is the Prompt’ Really Means for Your Business (Podcast)

The holidays are a great time to catch up on some of the big ideas we’ve covered on the podcast this year. And one of the biggest is the notion…

View Full Post
Screenshot of Google AI Mode answering the question "How screwed is my brand this year?" to illustrate the point of what changed in AI and marketing this year and what comes next.
What Changed in AI and Marketing This Year, Why It Matters, and What Comes Next (Episode 478)
Podcast, Artificial Intelligence (AI), content marketing, Digital Transformation, E-commerce, Marketing, Strategy

What Changed in AI and Marketing This Year, Why It Matters, and What Comes Next (Episode 478)

2025 has not been a year of incremental change. We’re living through dramatic changes. Most marketers and e-commerce folks started the year “playing with AI.” Now we’re considering when it…

View Full Post
Back To Top
Search