13 E-commerce and Digital Strategy Insights from the Past Week: E-commerce Link Digest

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Howdy, everyone! Hope you’ve had an amazing week and are ready for a fantastic weekend. Here are 13 e-commerce and digital strategy insights I found most interesting the past week. And I hope you do too. Enjoy:

1. Digital Marketing Directions 2017: The Key Digital Marketing Trends Driving Your Business
2. Customer Experience: Are We All United? (Thinks Out Loud Episode 191)
3. 10 Posts Showing How the C-Suite Views Customer Experience: E-commerce Link Digest
4. Marketers Are (Finally) Rediscovering The Power Of Focus – Brand Quarterly
5. 7 Sensational Insights into the Future of Digital Marketing: E-commerce Link Digest
6. Why researching online, shopping offline is the new norm | Retail Dive
7. Why Digital Transformation Matters for Your Business (Thinks Out Loud Episode 179)
8. Customer Experience ‘All Or Nothing,’ Adobe’s CEO Tells Summit EMEA Attendees
9. Why the digital user experience is synonymous with brand
10. Jeff Bezos: Artificial intelligence permeates Amazon’s business strategy | Retail Dive
11. Is Artificial Intelligence On The Brink Of Changing Business Forever?
12. AI, VR, and CX: 7 Top Posts About This Week’s Top Trends: E-commerce Link Digest
13. Here’s Everything You Need To Know About Google IO 2017

If you want learn even more about how your customers’ changing behavior shapes e-commerce and marketing, be sure and register to receive a special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” While it’s targeted specifically at hotel and resort marketers, the lessons apply to just about any business. You can get your free copy of the report here.

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Finally, you might enjoy some of these past posts from Thinks to help you build your e-commerce strategy and your digital success:

• 6 Mobile Commerce and Strategy Insights: E-commerce Link Digest
• Content is Still the King
• The Digital Strategy Myth
• Why Mobile Payments Will Rule
• Driving Seamless Experiences in 2016 (Thinks Out Loud Episode 149)
• Mobile is So Much Bigger Than You Think (Thinks Out Loud Episode 140)
• It’s Not “Mobile First.” It’s “Customer First.”
• 8 Killer Entries About Improving E-commerce Experience: E-commerce Link Digest