How Word of Mouth and Digital Work Together – Thinks Out Loud Episode 90

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How Word of Mouth and Digital Work Together Headlines and Show Notes

• Consumers: Brands’ Online Product Recommendations Spur Purchases
• Mobile E-commerce Now Bigger Than Desktop
• Millennials Mostly Talk About Brands Offline. Which Media Drive Their W-O-M Impressions?
• Word-of-Mouth A Bigger Purchase Influence For Millennials Than Boomers, Who Rely More on Ads
• What Are College Students Cutting Back On? – eMarketer
• Are Young People Watching Less TV? (Updated – Q2 2014 Data)
• Only 53% of Inbound Marketers Measure ROI
• The Single Most Effective Way to Improve Your Brand’s Digital Marketing (Travel Tuesday)
• Thinks Out Loud Episode 30: The Rise of AGFAM (Apple, Google, Facebook, Amazon, Microsoft) and Everywhere Shopping

As promised, here are the slides from my recent webinar, Digital Marketing Directions: Key Trends Driving Your Marketing Next Year,:

Contact information for the podcast: podcast@timpeter.com

Technical details: Recorded using an Audio-Technica AT2035 studio condenser microphone through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 14m 30s

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