12 Outstanding Travel Tuesday Posts: Hospitality Marketing Link Digest

We’re beginning to wind down the year, Big Thinkers. No big setup today. Just 12 outstanding Travel Tuesday posts, ranked from the most popular (so far), this year. Enjoy:

1. What Expedia’s Leaders Can Teach You About Digital Strategy
2. Marriott Partners with Booking.com. Should You?
3. How to Use Emotion and Storytelling in Digital Marketing
4. What in the World are Priceline and TripAdvisor Up To?
5. What Are Google’s Plans for Hotel Distribution?
6. Holy Crap! Mobile’s Even Bigger Than You Thought
7. The Big Myth About Hotel Metasearch
8. How Intermediaries Drive Up Your Costs: 5 Ways to Protect Yourself
9. 6 Key Secrets Every Hotel Marketer Should Know
10. 14 Killer Resources for Hotel Marketers: Travel Tuesday’s Best of 2014
11. 4 Lessons You Need to Know from Google’s Affluent Traveler Report
12. 5 Mind-Blowing Stats About Mobile’s Growth You Must Know

If you’re looking for more to hold you over to next week, check out these “6 Excellent Marketing Posts for a Chilly November Weekend,” the “9 Mobile Marketing and E-commerce Must-Reads for This Week,”, “9 Must-Read Marketing and E-commerce Gems: The Top Posts from October” or any of our ongoing E-commerce Link Digest series. Good stuff all over the place to help you fight off the chill.

Want to learn even more about how guests’ changing behavior shapes e-commerce and marketing? Register to receive a special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” While it’s targeted specifically at hotel and resort marketers, the lessons apply to just about any business. You can get your free copy of the report here.

Plus, don’t miss these slides from my recent webinar, “Digital Marketing Directions 2015: Three Key Trends Driving Your Hotel Marketing Next Year”:

Finally, you might also want to check out some of our past coverage of the mobile, local, social web and how to make it work for your business, including:

• A Fair and Balanced Look at Balancing Direct and OTA Business
• Why Attribution Modeling Matters in 2015
• Search? Metasearch? What’s the Difference?
• Hotel Channel Management Strategy: Tim Peter in Hotels Magazine
• 4 Lessons You Need to Know from Google’s Affluent Traveler Report
• What’s the State of Hotel Reputation Management?
• 10 Essential Lessons Learned From HSMAI’s Digital Marketing Strategy Conference
• Holy Crap! Mobile’s Even Bigger Than You Thought
• It’s Time You Take Mobile Seriously. Here’s Why
• The 4 Rules of Social Marketing for Hotel Marketers